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Explanation

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  • Explanation clarifies, deepens and broadens the reader’s understanding of a subject
  • Provide background and context in your explanation
  • Explanation can consider alternatives, counter-examples or multiple different approaches to the same question
  • Don’t instruct, or provide technical reference Can be conceptual

Reports

This section presumes you:

Mail Lists

This section presumes you:

Mail Lists are a group of patrons who did something in common, such as

Memberships, Passes, G/Cs

"Membership" is a broad term meaning "Gift Certificates," "Flex Passes," "Vouchers," "Other Income" or a variety of other forms. Since the name of the field is customizable, some organizations may retain the term "Membership," while others change it to reflect their own terminology such as "GC/Pass," "Gift Certs." or even "Other Income." The nomenclature in your database may be different than "memberships."

Mail Lists - what are they?

In Theatre Manager, a Mail List is a collection of patrons that fit a particular criteria that you define. Mail Lists can be used to create Mail Labels, merged with Form Letters or executed to gather statistical data. Mail lists are different from reports.
Mail Lists are always about WHO. If your question is WHO has purchased tickets or WHO has made a donation your answer is likely to be found in a Mail List.

Form Letters and EBlasts

A form letter is a standard letter sent regularly to patrons. It is assumed that the general content of form letter will not change frequently - and yet you may want to customize some content each time it is sent to personalize it if desired. For example:
  • a user may automatically send a letter to patrons when they order tickets for the first time.

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