Practical Ticket Pricing Example
Practical Ticket Pricing Example
Quick Practical Example
This example is based on the pricing cube explanation that describes the philosophy of pricing in Theatre Manager.
Suppose that:
- A venue's pricing map has 5 key base price codes/sections where you would create a letter code to represent each base price:
Base Price Code Section Sample Map A Premier Section (yellow) 
B Orchestra Centre, and some seats along the aisles (green) C Orchestra Left, Orchestra Right (blue) D Boxes and Gallery (red) E Upper Balcony (light blue) - and a week long run of performances where:
Night Price A Price B Price C Price D Price E Pricing Layout Opening Night $100 $80 $70 $60 $50 
Monday-Wednesday $69 $54 $46 $42 $32 Thursday-Sunday $73 $58 $59 $46 $36 - with some sales promotions that enable discounting fees, and taxes like:
Sales Promotions Price A Price B Price C Price D Price E Full Price No Discount No Discount No Discount No Discount No Discount Senior Price $2 off $2 off $2 off $2 off $2 off Media Comp not allowed 100% off, Opening only not allowed not allowed not allowed