Media Tab

The Media Tab is used to keep track of patron's who are member's of the media and the marketing materials they could best but to use.

Parts of the Media Tab

Media Information
Media Type	Record the type of media that the patron works with. To select a media type, open the drop down list and click on the desired choice. The list of media type can be altered in the Media Types Code Table. Click here for more information.
Community	The area in which the media type spans. Television for example would span the entire city, so the user might put a city name in the community field, or the media could be a community paper and it only spans one or two communities, so the user would put the community name(s) in the field. The Community defaults to the City entered in the patron window.
Last Contact	Last time the media member was contacted.
Lead Time	Number of days (in advance) the media members need to be aware of an event in order to advertise it.
Priority	Rating media contacts for accurate distribution of limited advertising materials.
Notes	Relevant notes about the media contact.
Send Following	This is what the media member requires in order to properly advertise the event. Add a check mark by clicking in the box next to the required items.
Media Release	Does the Media Member require a Press Release?
Invitation	Does the Media Member receive an Invitation?
Poster	Does the Media Member receive a Poster to display?
PSA	Does the Media Member require a Public Service Announcement?
Photo Call	Does the Media Member receive Photo opportunities?
Media Kit	Does the Media Member receive a Media Kit?
Brochure	Does the Media Member receive a Brochure?
Calendar of Events	Does the Media Member receive a Calendar of the Theatre's Events?
Comp. Tickets	Does the Media Member receive Complimentary Tickets? By placing a check mark in the Comp Tickets box another field will appear alongside Comp. Tickets which allows room to define the number of tickets the media member is to receive. Enter the standard number of complimentary tickets for this contact. This is a security feature. When the media member calls to request their complimentary tickets, check this field to see how many tickets they are to receive. An entry in this field does not actually reserve complimentary tickets for the media patron.

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